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Optimising the social media strategy of executives

CAC 40 listed company

We conducted an audit of the Twitter and LinkedIn accounts of executives from a major CAC 40 company. Our goal? To analyse their audiences and optimise the communication strategies in place.

COntext of the project

The client wanted to understand the alignment between the audience of their corporate accounts and the specific audiences of their executives, in order to tailor their various communication strategies.

Our proposal

The client wanted to understand the alignment between the audience of their corporate accounts and the specific audiences of their executives, in order to tailor their various communication strategies.

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PARIS
3, Boulevard Saint Martin

75003 Paris
+33 6 87 50 74 26

BRUXELLES
17, Rue du Bois Sauvage
1000 Bruxelles
+32 474 60 81 88

PARIS
3, Boulevard Saint Martin

75003 Paris
+33 6 87 50 74 26

BRUXELLES
17, Rue du Bois Sauvage
1000 Bruxelles
+32 474 60 81 88